Ulaanbaatar
“Urban jeans” brand new denim
视频The “Denimon” national manufacturing company came to be the first in the world to produce Mongolian traditional costumes with denim fabric. Founded in 2009 the company sets its mission as to develop denim manufacturing in Mongolia.
The company name means “Mongolian jeans”. The name Denimon itself is a combination of abbreviations of Mongolia and Denim village in Italy which is the home to the first denim uniforms made from fabric which is used for making canvas.
The company has started producing jeans clothes in a basement apartment with only 3 employees. But now the company has developed largely to manufacture 30 types of clothes with over 100 different designs.
It has already created the brand - “Urban jeans”. Previously, Mongolian national dress – deel has been made only from silk or textile. But now this trend has changed as the Denimon has proved the denim can be a good alternative to traditional concepts.
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